Table of Contents

Getting Started

Do I need to enter a payment card to create a free account?

No, you don’t need to enter a credit card to create a Free Plan account. Simply sign up and start using FairyMail right away.

You can sign up by visiting the FairyMail app at https://dashboard.fairymail.app/login
Enter your email address and complete the required information to create your account.

Go to Settings → Domain & Identity and enter your domain name.

For example, if your website is https://mywebsite.com, your domain is mywebsite.com.
Make sure you enter only the domain name, not the full website URL.

Your sender email is the email address your subscribers will see when they receive messages from you.

You can set this up in Settings → Domain & Identity. To make things easier, we recommend using the same email address as both your account email and sender email when creating your account for the first time.

Some features displayed on our website are currently in active development and will be released soon. We share them to give you visibility into what’s coming next and the direction FairyMail is heading. These features aren’t live in the app yet, but they’re part of our product roadmap and will be rolled out gradually.

Campaigns

What is a Section Block?

A Section Block is the main structural unit of your email. It defines how your content is arranged, such as how many columns it has and how blocks are positioned. Each Section has its own settings.

If you add a content block without first adding a Section Block, FairyMail will generate a Section automatically.

Content Blocks are the elements that hold your actual email content, such as text, images, buttons, etc. These are where you show your brand, messages, and visuals.

Special Content Blocks provide enhanced functionality or design features (for example, social icons, image galleries, or dynamic elements).

Theme Settings control global design attributes that apply across your entire email, including:

  • Text color
  • Link color
  • Email background
  • Content background
  • Font, font size, line height
  • Container width
  • Padding for all sections

In the Campaign Editor:
Select Import to load a template you’ve already created and saved in your account.
Select Export to save the current email as a reusable template.

You can personalize your emails by inserting a subscriber’s name or email address using merge tags. Use:

{{name}} to insert the subscriber’s name.
{{email}} to insert the subscriber’s email address.

These tags can be used in the email body or subject line.

Absolutely! The FairyMail editor includes an emoji picker so you can easily use emojis. We recommend using the built-in emoji picker instead of pasting emojis, as some email providers may not display pasted emojis correctly.

The Sent tab lists all campaigns you have sent. For each campaign, you’ll see:

  • Recipients: total number of contacts the email was sent to.
  • Opens: total number of times the email has been opened.
  • Clicks: total number of times links inside the email were clicked.
  • Type: whether it was a regular send or an A/B split test.
  • Date & time the email was sent.

Including an unsubscribe option is required by email regulations like the CAN-SPAM Act, GDPR, and similar laws in many countries. These laws require that every marketing email give recipients a clear way to opt out of future messages. Providing an unsubscribe button:

  • Respects your subscribers’ preferences.
  • Keeps your emails compliant with legal standards.
  • Helps maintain ga ood sender reputation and deliverability


FairyMail automatically includes an unsubscribe footer, so you stay compliant in case you forgot to add one.

You can include links that point to verified domains or domains you have verified in your account. All major social media platforms and BookFunnel links are already verified and can be used without additional steps.

To include links from other sites:

  1. Add the domain to your Trusted Domain List in Settings.
  2. Once verified, you can safely link to those URLs in your emails


This helps prevent misuse and ensures links are recognized across email clients.

Subsribers

How can I filter my subscriber list?

You can filter your subscriber list by using the Filters button on the Subscribers page. Create one or more conditions to narrow down your list and instantly generate a view of subscribers that match the attributes you want to check.

Yes. You can add a single subscriber by entering their email address, name, and the group you want to assign them to. If the group is connected to an automation workflow, make sure to enable the switch so the automation runs for that subscriber.

You can review the status of your import by going to Subscribers → History, where you’ll find details about what happened during the upload.

If you need help, contact support using the form on our website or through Live Chat. If requested, you can share the Event Reference ID found in the import history to help our team investigate the issue.

Please note that on the Free Plan, you can have up to 1,000 subscribers in total.

Automations

Can I restore a deleted automation workflow?

Yes! Explore FairyMail’s Early Adopter features in the Demo Chapter. Write, design, and send test emails, no account required.

Yes, you can rename an automation workflow.

  1. Go to Automations.
  2. Select the workflow you want to rename and click View.
  3. Change the name directly in the Editing Automation window.

Click “Save and Back”to save your changes.

A Trigger is an event that starts an automation workflow. FairyMail offers three types of triggers:

  • When a subscriber joins a group.
  • When a subscriber opens a campaign.
  • When a subscriber clicks a link.

An Action is a step that the automation takes once triggered. In the Automation Workflow Editor, available actions include:

  • Delay
  • Send Template
  • Copy to Group
  • Move to Group
  • Remove from Group
  • Unsubscribe

When you add a Condition Action based on a workflow or campaign activity:

  • If the condition is true, the subscriber will follow the branch with the check (✓) icon.
  • If the condition is false, the subscriber will follow the branch with the X (✗) icon.


These icons visually represent the flow of subscribers through your automation based on the conditions you’ve set.

Integrations

Which applications can I connect with FairyMail?

You can connect FairyMail with three external applications:

  • WordPress.
  • Meta (Facebook & Instagram Ads).
  • BookFunnel.


These integrations allow you to collect subscribers, track campaign activity, and manage your email workflows seamlessly.

  1. Go to Integrations → WordPress in your FairyMail account.
  2. Follow the on-screen instructions.
  3. Download our plugin and create Lead Forms to collect subscribers from your WordPress site.

You can also integrate existing Elementor or Contact Form 7 (CF7) forms to sync subscribers automatically.

Statistics

What statistics are available for my account activity?

FairyMail provides a range of statistics to help you monitor your email performance and subscriber engagement. These statistics help you understand your audience, optimize campaigns, and improve engagement over time.

Subscribers Stats

  • Total active: Subscriber contacts currently in your account.
  • Unsubscribed: Subscriber contacts who opted out of your emails.
  • New today / in range: Contacts added today or within a custom date range.

Campaign Stats

  • Emails Sent: Total number of emails sent from your account.
  • Opens: How many times your emails were opened.
  • Clicks: Total number of clicks on links inside your emails.
  • Spam/Complaints: Emails marked as spam or reported by subscribers.
  •  

Device & Engagement Stats

  • Device Type: Breakdown of the devices your subscribers use to read your emails (desktop, mobile, tablet).
  • Open Rate: Percentage of recipients who opened your email.
  • Click Rate: Percentage of recipients who clicked links in your email.
  • Bounce Rate: Percentage of emails that could not be delivered due to external issues.
  • Spam Rate: Percentage of emails reported as spam.

Settings

Which information is required before I can start sending?

Before sending campaigns, every account must verify both their Domain Name and Sending Email. This ensures your emails are delivered safely and reliably to your subscribers’ inboxes.

Verifying your domain confirms that you own it and prevents unauthorized use of your email address. This helps protect your sender reputation, improves email deliverability, and ensures your emails are trusted by recipients and email providers.

Trusted Domains are the only domains from which you can safely include links in your emails. This prevents misuse of your account, protects your sender reputation, and ensures email clients recognize your links as legitimate. By restricting links to trusted domains, you avoid spam issues and maintain a good email delivery score.

Presets are core design and formatting settings that automatically apply when you create a new email. They include options like text color, background color, font family, and more. Using a preset saves you time by generating a ready-to-edit email layout instead of setting everything from scratch.

A Profile is an individual user or team member on a FairyMail account. Each profile has its own login credentials and can access the account based on the permissions you assign. The total number of profiles available depends on your active pricing plan.

Team

How do I add a Team Member?

To add a team member:

  1. Go to Team → + Add User.
  2. Either invite an existing user or create a new one


By default, invited team members join as Viewers, with limited access. You can adjust their role or permissions after they join.

Yes. To give access to multiple accounts, you must have Administrator privileges:

  1. Edit the team member’s profile.
  2. Go to the Account Name tab. If you manage multiple accounts, a drop-down list will appear.
  3. Check the boxes for the accounts you want your team member to access.

Yes. Only Administrators can remove team members:

  1. Go to Team.
  2. Click the down-arrow next to the member’s profile to see more actions.
  3. Select Delete to remove their access.


Once deleted, the team member will no longer be able to access your FairyMail account.

Billing

Where do I complete my payment?

After adding a payment method and choosing to upgrade, you will be redirected to Stripe to safely complete your payment.

The Payment Due date is when your monthly or yearly subscription will be charged again. This date is based on when you initially upgraded your plan.

Yes. You can view your current usage in the Overview tab. This helps you monitor your subscriber count and check if you are approaching your plan’s limit.

A Payment Method is the credit or debit card you use to pay for your subscription.

Join the waitlist!

Be among the first to experience the FairyMail App. Join the waiting list for early access, exclusive updates, and priority support when we launch.

Privacy Overview

Last Updated: September 12, 2025

FairyMail (“we,” “our,” or “us”) values your privacy and is committed to protecting your personal information. This Privacy Policy explains how we collect, use, store, and share your information when you use our website and services (collectively, the “Services”).

By using FairyMail, you agree to the practices described in this Privacy Policy.

1. Information We Collect

We collect the following categories of information:

  • Account Information:
    When you register, we collect your name, email address, password, billing details, and other account-related information.
  • Usage Data:
    We automatically collect certain information about your interactions with our Services, such as IP address, browser type, device information, pages viewed, and usage timestamps.
  • Subscriber Data:
    When you upload contact lists or send email campaigns using FairyMail, we process the email addresses and any associated data you provide (“Subscriber Data”) solely to deliver the Services.
  • Cookies & Tracking Technologies:
    We use cookies, and similar tools to improve functionality, measure performance, and support marketing efforts. For details, see our Cookies Policy.

2. How We Use Your Information

We use your data to:

  • Provide, operate, and improve our Services.
  • Process transactions, manage billing, and maintain your account.
  • Monitor platform performance and ensure compliance with our Terms of Service.
  • Prevent, detect, and investigate fraudulent or abusive activity.
  • Comply with legal and regulatory obligations.
  • Send you important updates, product announcements, and optional marketing communications (which you can opt out of at any time).

3. Sharing and Disclosure

We do not sell your personal data. We may share your information only in the following circumstances:

  • Service Providers: With trusted vendors (e.g., hosting providers, payment processors, analytics tools) that help us deliver our Services.
  • Legal Requirements: If required by law, subpoena, or court order, or to protect our rights and users.
  • Business Transfers: In connection with a merger, acquisition, or sale of assets, subject to this Privacy Policy.

4. Your Rights

Depending on your location, you may have specific rights under privacy laws such as the GDPR (EU/UK) and CCPA (California), including:

  • Access & Portability: Request a copy of your personal data.
  • Correction & Deletion: Update or delete your information.
  • Restriction & Objection: Limit or object to certain types of data processing.
  • Opt-out of Marketing: Unsubscribe from promotional emails at any time.

To exercise these rights, contact us at [email protected]. We may verify your identity before fulfilling your request.

5. Data Retention

We retain your personal data only for as long as necessary to:

  • Provide our Services,
  • Fulfill our legal obligations,
  • Resolve disputes, and
  • Enforce our agreements.

You can request deletion of your account and data at any time.

6. Security

We implement industry-standard technical and organizational measures to safeguard personal data, including encryption, access controls, and monitoring systems.

7. International Data Transfers

If we transfer your personal data outside the European Economic Area (EEA) or other jurisdictions with data transfer restrictions, we ensure appropriate safeguards, such as Standard Contractual Clauses (SCCs) or other approved mechanisms.

8. Changes to This Policy

We may update this Privacy Policy from time to time. Significant changes will be communicated via email or prominent notice on our website. Continued use of our Services constitutes your acceptance of any updates.

9. Contact Us

For questions, concerns, or to exercise your privacy rights, contact us at:
Email: [email protected]